Fireside Chat
Optimizing Lifecycle Value — Navigating First Cost, Energy, Options, and Market Pressures
Fireside Chat
Optimizing Lifecycle Value — Navigating First Cost, Energy, Options, and Market Pressures
What's the real cost of a building over its lifetime? How do you make smart decisions when confronted with all of the options available to meet legislative requirements for Building Performance Standards (BPS), or simply retrofit an aging facility?
In this dynamic fireside chat, Fred Barry joins Rob Tanner to explore how balance first cost with long-term value. From energy choices to BPS considerations, this session will help you navigate the pressures and possibilities of today's market.
What's the real cost of a building over its lifetime? How do you make smart decisions when confronted with all of the options available to meet legislative requirements for Building Performance Standards (BPS), or simply retrofit an aging facility?
In this dynamic fireside chat, host Raymond Douglas, with guests Cliff Majersik and Jason Richwine, explore how to balance first cost with long-term value. From energy choices to BPS considerations, this session will help you navigate the pressures and possibilities of today's market.
Why You Should Join:
Why You Should Join:
• Understand lifecycle cost trade-offs and ROI
• Energy options and incentive options and the long-term factors associated with them
• Learn how BPS is influencing investment decisions at a micro and macro market level
• Understand lifecycle cost trade-offs and ROI
• Energy options and incentive options and the long-term factors associated with them
• Learn how BPS is influencing investment decisions at a micro and macro market level
Fill out the form below to save your spot!
Fill out the form below to save your spot!
April 28th, 2026
10-11 AM CDT
April 28th, 2026
12-1 PM CDT
Guests:
Cliff Majersik
Senior Advisor, IMT
Jason Richwine
RSM, North Region, Johnson Controls
Guest:
John (Fred) Berry
Sr. Program Manager Chiller Sol. Product Mgmt.
This webinar is perfect for
Developers
Energy Consultants
Financial Decision-Makers
Any other managers looking to maximize long-term building value and investments
About Fred
Fred Berry started with Johnson Controls in 1986 and has been the Product Manager for Large Tonnage Chiller and Electronic Products. In these roles, Fred was responsible for the development of the OptiView chiller control panel and the unit mounted Variable Speed Drive for centrifugal chillers as well as product development and applications requirements for the York screw and centrifugal chiller products. He is currently the Chiller Product Manager for Chiller Products, Building Efficiency, and Johnson Controls supporting the York brand. Fred is a graduate of the US Naval Academy and the US Navy Nuclear Power Program, and served aboard fast attack submarines.
About Raymond
Ray Douglas is Industry Director, Government on Johnson Controls’ (JCI) Global Lifecycle Solutions team, where he helps government customers improve building performance and mission readiness through lifecycle strategies spanning modernization, service delivery, and long-term asset planning. He is a Fortune 300 business leader with deep experience across general management, P&L ownership, sales operations, and go-to-market strategy in government, commercial, and manufacturing distribution. Over a 30+ year career—including three decades at Grainger—Ray designed and launched high-impact services such as onsite inventory management, same-day delivery, and military base store programs, driving significant revenue growth and customer outcomes. He holds an MBA from Lake Forest Graduate School of Management.
About Fred
Fred Berry started with Johnson Controls in 1986 and has been the Product Manager for Large Tonnage Chiller and Electronic Products. In these roles, Fred was responsible for the development of the OptiView chiller control panel and the unit mounted Variable Speed Drive for centrifugal chillers as well as product development and applications requirements for the York screw and centrifugal chiller products. He is currently the Chiller Product Manager for Chiller Products, Building Efficiency, and Johnson Controls supporting the York brand. Fred is a graduate of the US Naval Academy and the US Navy Nuclear Power Program, and served aboard fast attack submarines.
About Cliff
Cliff Majersik is IMT’s Senior Advisor. Under his guidance as executive director from 2009–2019, IMT became a trailblazer in the energy efficiency field, recognized across the globe for accelerating investment in energy-efficient buildings through hands-on guidance, technical and market research, policy and program development, and promotion of best practices. A respected industry leader, Cliff frequently speaks to real estate, government, and energy service providers, often serving as a keynote speaker.
About Fred
Fred Berry started with Johnson Controls in 1986 and has been the Product Manager for Large Tonnage Chiller and Electronic Products. In these roles, Fred was responsible for the development of the OptiView chiller control panel and the unit mounted Variable Speed Drive for centrifugal chillers as well as product development and applications requirements for the York screw and centrifugal chiller products. He is currently the Chiller Product Manager for Chiller Products, Building Efficiency, and Johnson Controls supporting the York brand. Fred is a graduate of the US Naval Academy and the US Navy Nuclear Power Program, and served aboard fast attack submarines.
About Jason
Jason Richwine is the Chiller Regional Sales Manager for Johnson Controls’ North Region in North America. He began his career in 1999 as a consulting engineer outside of Pittsburgh designing air systems primarily for hospitals, laboratories, and high-tech buildings. He came to Johnson Controls at the end of 2003 and has had a variety of roles in the air-handling and chiller businesses from application engineering to sales education to sales manager. In all of his roles Jason’s focus has been to serve the needs of the owners, operators, and occupants of the equipment, systems, and buildings he’s influencing.
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